Our company history – An exciting trip through time, from 1988 to today

Want to browse through more than 30 years of our history on fast-forward? Then come take a look at the milestones which make Legler small foot company what we are today: one of the largest manufacturers and suppliers of wooden toys in Germany! Although Legler's focus in 1988 was on the import and sale of commercial and gift products made of wood, today Legler concentrates on exclusive wooden toys developed in-house with the successful small foot brand which have been awarded and distinguished several times! With our assortment size and product innovation that reflect market demands 100% as well as the company-wide commitment to sustainability, we are a reliable, cutting-edge partner for you!

2024

With the transformation of the „Legler OHG small foot company“ into „small foot GmbH & Co. KG“, we‘re committing to a new brand identity and emphasising our dynamic strategy for corporate growth.

2024: Nominated for the TOP10 Baby & Child award

The "Seaside" Motor Activity Cube and the "Wildlife" Elephant Toy Box with Seat and Wheels are among the nominees for the "Top10 Baby & Child" award of the German Bundesverbandes des Spielwaren-Einzelhandels (National Association of Toy Retailers).

2023: Nominated by Top10 Toys

The Rabbit Hutch with Enclosure and the Explorer's Backpack "Discover" have been nominated for the "Top10 Toys 2023" award by the German national toy industry association.

2023: New Brand Identity

The birth of a new era of brand communication for small foot: small foot's swiftly growing brand awareness has convinced us to eliminate the coexistence of our trade brand Legler and our product brand small foot and transform Legler into small foot effective at the start of this year. The goal is a more focused brand profile for small foot.

2023: Nominated by Top10 Baby & Child!

The Big Ocean Motor Activity Cube, the Pull-Along Dump Truck, the baby Swing "Seaside" and the Baby Stand-Up Toy "Seaside" have been nominated for the "Top10 Baby & Child 2023" award by the German national toy industry association.

2022: ToyAward winner!

The Emergency Doctor's Backpack from small foot has won the ToyAward in the "Preschool" category, beating out numerous opponents in the competition for the much sought-after toy prize.

2022: New face on the Legler Management Team

Starting on February 1 2022, Pascal Adam will take over as new Managing Director of Legler OHG small foot company.

2022: Nominated by Top10 Baby & Child!

The Country Life Motor Activity Cube, the Training Bike-Trike 2-in-1 Turquoise Maxi and the Whale Baby Walker have been nominated for the "Top10 Baby & Child 2022" award by the German national toy industry association.

2021: New packaging design

More appealing, more environmentally sustainable, and more robust: in addition to the design, our packaging's function and haptics undergo optimisation – because there's no second chance for a first impression at the point of sale!

2021: Nominated by "Top10 Toys"!

In 2021, a total of three small foot toys made the nominations for "Top10 Spielzeug 2021" ("Top 10 Toys of 2021") and "Top10 Baby & Kind 2021" ("Top 10 Baby & Child Toys of 2021") awards from the German Bundesverband des Spielwaren-Einzelhandels (national association of toy retailers).

2021: Online Showroom launches

Due to the cancellation of in-person trade fairs due to the coronavirus, new products are showcased in the Showroom for the first time as part of the "Samples to replace the Trade Fair" offer. In the Online Showroom, the new products can be explored virtually and samples thereof can be easily requested.

2020: Nominated by Top10 Baby & Child!

The Compact Workbench "Nordic" has been nominated for the "Top10 Baby & Child 2020" award by the German national toy industry association.

2020: Nominated for a Toy Award!

With the Baby Walker Whale, a small foot Woodentoy is considered among the best three toys in the "Baby & Infant" category from among 800 entries.

2019: Legler collaborates!

In addition to the in-house sales team, the Legler small foot company teams up with well-known commercial representatives for toys in Germany and Austria.

2019: Exclusive POS concept

A new modular shelf tray concept makes a strong appearance at the point of sale for the small foot brand!

2019: Founding of Legler USA Inc.

The American subsidiary "Legler USA Inc." is founded.

2019: The Main catalogue grows!

Four compact theme catalogues for industry-relevant events and themes such as Trends, Easter & Outdoor, Start of School & Holidays as well as Advent & Christmas now accompany the main catalogue throughout the year.

2019: Nominated for a Toy Award!

With the Lawn Mower Baby Walker, a small foot woodentoy is considered among the best three toys in the "Baby & Infant" category from among 800 entries for the first time.

2018: Animal Planet - new in the assortment!

The Animal Planet animal figures expand the wooden toy range in the Play Worlds, Farms & Riding Stables section.

2018: small foot brand website!

The small foot brand goes online with its own website! You can now find small foot products and knowledge about wooden toys online at www.small-foot.de.

2018: Management gets an addition

André Eichinger becomes the new managing director of Legler OHG small foot company.

2018: 30 years - time to celebrate!

With lots of dedication, a love for the wood, a comprehensive quality and safety policy, and high-quality service, the Legler small foot company has become one of the largest manufacturers of wooden toys in Germany over the past 30 years.

2018: A new look for the Spielwarenmesse!

We present ourselves with a new exhibition stand and a concentrated quality offensive in Nuremberg for the first time on 250 square meters!

2017: FSC®-certification!

We receive FSC® certification, taking yet another important step towards environmental sustainability.

2017: New licenced products move in!

Sesame Street as a strong new product licence! Exclusive top-sellers in Sesame Street designs bring Ernie, Bert, and their friends into the assortment!

2017: Active for ethical & sustainable standards

With participation in the ICTI program, we are involved with the adherence to ethical and sustainability standards in the global delivery chain of the toy industry.

2017: Company Solar Panels

The company's own photovoltaic solar panels go into operation - they provide all the company's energy needs.

2017: New Packaging Design

In lovingly and informatively designed packaging, small foot products shine with a uniform appearance on the shelf and at the point of sale!

2016: Customer Service and Italy!

In Italy, in addition to the telephone service provided by our internal sales team, sales representatives now look after dealer customers on site.

2016: Here comes The Mouse!

The first-class licenced products of "The Mouse" made for children between the ages of 1 and 6 years move into the woodentoys sortiment - including products ranging from motor activity cubes and baby walkers to games of skill and puzzles.

2016: Product line development

With the music and noise products from the "Sound" product line, the first product group with its mutually enhancing and uniformly designed toys moves in with Legler. Many more product groups will join them in the coming years, such as "Move it!", "Educate", "Lotta, Lex & Ludwig", "Jungle" and "Active", "Space", and "Fresh" to name just a few.

2016: Mobile optimized website!

Ready for on-the-go shopping! Our Online Shop becomes compatible for mobile devices and offers customers even more comprehensive service.

2016: Acknowledged by Spielgut!

The small foot product "Little Bells Rattle" receives the coveted Spielgut award seal. To date, many other awards have followed, including for wooden toys in the areas of outdoor toys, role-playing toys and movement toys.

2015: New Licence - The Very Hungry Caterpillar!

The most popular caterpillar in the world from the well-known children's book by Eric Carle is exclusively available from us as a TOP licence in the form of learning and motor activity toys, rocking animals or just for cuddling.

2014: small foot on social media

Themes and content relevant to target groups are now being shared on all relevant social media channels such as Facebook, Instagram, and YouTube, which strengthens the profile of the small foot brand.

2014: Partner of strong trade associations

The Legler small foot company joins the international association of toy retailers and becomes a Vedes partner. Since 2015, we have been cooperating with idee+spiel and intensifying customer support.

2013: The team is growing!

Timo Sommer joins Holger and Ingo Legler as a third managing director of Legler small foot company, which now employs 176 employees.

2012: Subsidiary Legler Italia s.r.l.

The Italian subsidiary "Legler Italia s.r.l." is founded.

2008: Now also online!

With our online store, we offer customers a 24-hour service and shopping portal with comprehensive functions, language- and country-specific.

2005: A new bearing is needed!

With yet another building in Twistringerstrasse in Delmenhorst, Germany, the warehouse capacity is expanded considerably in order to be able to offer customers a comprehensive assortment.

2004: A showroom for self pickup

At the location in Delmenhorst, Germany, a collection office with a showroom opens on Brendelweg.

2002: A brand is born!

The small foot brand stands for the idea, and stands for the idea of bringing a smile to children's faces every day! The foot in the logo comes from the real footprint of a Legler child!

2000: More European Markets!

England, France, Italy, Spain, Switzerland, Scandinavia, Poland, Austria, the Czech Republic, Denmark, Ireland, and Portugal: foreign language teams in our internal sales department guarantee first-class service in each country's language.

1995: Headquarters in Delmenhorst

The company headquarters in Achimer Strasse in Delmenhorst, Germany is opened. Around 10 employees are working for the company.

1988: Legler is founded!

Brothers Holger and Ingo Legler found the trading firm Legler OHG.